Branding & Marketing Communications for Healthcare and Sexuality Professionals

The intensely personal nature of sexuality creates significant challenges for professionals seeking to market their expertise in sexual medicine, therapy, counseling and education. Yet few creative professionals have the sensitivity to avoid stumbling on the tripwires of embarrassment and discomfort – theirs or the public’s.

Melanie Davis, M.Ed., has a uniquely appropriate combination of expertise to put to work for you: a 25-year career in marketing and 12 years of experience as a sexuality educator. She knows your industry because she is part of it.

Your professional reputation and success depends in large part on how you brand and market yourself. Melanie can evaluate your current efforts, explore your options from a fresh perspective, and recommend, develop and implement the best solution for your needs and budget.

"What has been so fabulous about working with Melanie is her combined expertise in marketing and sexology–she instantly ‘gets’ what I’m trying to convey. Before she came into my life, my desk was a welter of Post-Its with ideas for e-mail lists, my website, my newsletter, and on and on. Melanie’s skills and gentle guidance have streamlined my marketing efforts and my website, and I now breathe much easier when I think about getting my work out to the public. Did I say she’s fun to work with, too?"
- Gina Ogden, PhD, LMFT, Author of Women Who Love Sex, The Heart and Soul of Sex, and The Return of Desire

Services

  • Consulting & copywriting
  • Comprehensive campaigns or stand-alone projects
  • Brochures
  • Direct mail
  • Ghost writing
  • Powerpoints
  • Press releases
  • Taglines
  • Websites

Melanie’s clients in healthcare and sexuality have included

  • Gina Ogden, sex therapist and best-selling author
  • Johnson & Johnson Advanced Care Products
  • Merck & Co.
  • Novartis Medical Education
  • Siemens Medical Solutions
  • Sinclair Institute
  • SingleLife
  • Solaris Health System
  • Somerset OB/GYN Associates

Her articles about sexuality and sexology professionals have appeared in Sexual Science, Gannett Syndicate newspapers, and Garden State Woman magazine. Her column on parent-child communication about sex is one of the highest-ranked columns on www.mommasaid.net, a Forbes’ Best of the Web site.

Melanie is an adjunct professor of Human Sexuality, a dynamic public speaker on sexuality, and the author of Sexuality Talking Points: A guide toward thoughtful conversation between parents and children.

Awards & Honors:

Emerging Professional Award, Society for the Scientific Study of Sexuality, 2007
JASPER Gold Award for Excellence in Writing, Brochures, 2004
Judge, JASPER Awards, 2002, 2003
Certificate of Excellence, NJ Art Directors Club, 1999
Outstanding Woman in Somerset County: Journalism, Somerset Co. Commission on the Status of Women, 1997
Small Business Advocate of the Year: Media Advocate, US Small Business Admin. Newark Div., 1993

To contact Melanie, email Melanie.

Creative communication for extraordinary results

Member: Advanced Sexuality Educators and Trainers; AASECT; Consortium on Sexuality and Aging; Network of Writers and Artists, Inc.; SSSS; Unitarian Universalist Curriculum and Resource Developers.